Best Beer Promotions – Garage Beer Teams Up With The Predator
Best Beer Promotions – Garage Beer Teams Up With The Predator
(Courtesy Garage Beer)
Garage Beer, the all-lager company co-owned by Jason and Travis Kelce has some of the best beer promotions we’ve ever seen. And their latest which is kind of a cross-promotion with 20th Century Studio’s new Predator: Badlands film, is as clever as all their promotions are.
Debuting on Friday, October 31 (Halloween) and ahead of the latest installment in the official franchise — movie geeks, Garage Beer fans and people who like blood, beer and laughs can check out Thermal Buzz. A homage to the original Predator film starring Arnold Schwarzenegger Thermal Buzz, stars Jason Kelce (who we think is a whole lot funnier than Arnold Schwarzenegger) and the original incarnation of the predator.
The Predator film franchise began in 1987 with the movie of the same name and centers on a technologically advanced alien species that hunts other dangerous lifeforms for sport. The creatures, known as Yautja, track their prey across different time periods and locations using their advanced tools, including thermal vision and a cloaking device.
In addition to the main film series, the franchise includes spin-offs with the Alien universe, novels, comic books, and video games, and now Garage Beer.
“As a 90’s kid there’s nothing I loved more than a good action movie. In my mind, it’s hard to find a movie more iconic than Predator. From the memes to the epic quotes, nothing compares in terms of action-packed entertainment,” said Jason Kelce. “We’re just pumped that our short film can be part of the moment; I can’t wait to see Predator: Badlands.”
“Filmed just outside of Orlando and directed by Jordan Phoenix, Thermal Buzz stars notable faces including pro-wrestler Matt Cardona and former Philadelphia Eagles Defensive Tackle and Super Bowl Champion Beau Allen, Thermal Buzz pulls inspiration and thrills from the original Predator, only dumber,” (their quote not ours).
Fans can get in on the action now, by going HERE. Thermal Buzz will also be all over social media and on select NFL games (Kansas City Chiefs?) will be running it during commercial breaks as well.
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