With Memorial Day (the unofficial start of summer) nearing, and much of the country beginning to open up again, Keystone Light is offering one lucky winner an amazingt grill that is half racing car, half designer outdoor cooking hybrid.
And yes, there’s a “racing car meets beer” tie-in…
On Memorial Day, Keystone Light will be celebrating its association with Team Penske, one of the most successful teams in the history of professional sports. And the Molson Coors-owned brand is sponsoring Team Penske’s driver Brad Keselowsk when the No. 2 Ford Mustang makes its debut in Charlotte under the Keystone Light banner.
And as part of all this, Keystone Light and racing legend, Brad Keselowski, are teaming up to give one lucky fan a chance to win half-race car, half-grill hybrid,.
Billed as “The World’s Smoothest Grill” and alluding to Keystone Light’s reputation as a smooth beer this tricked-out grill-meets-racecar-hybrid is modeled after Team Penske’s iconic “Blue Deuce” Ford Mustang.
This from Keystone Light’s contest announcement…
“The World’s Smoothest Grill has everything to kick off the BBQ season right: a mobile chassis trailer, a Keystone Light branded umbrella, 2-burner side griddles, a Keystone Light cooler, a storage box, propane tanks, Bluetooth speakers, and even a spare tire. The World’s Smoothest grill will have you and your (BBQ) pit crew waving the checkered flag all summer long.”
“We’re thrilled that the Keystone Light wrapped No. 2 ‘Blue Deuce’ will make its debut Memorial Day Weekend in Charlotte just as most grills make their summer debut,” says Robert Brewer, Associate Marketing Manager of Keystone Light. “Now Brad Keselowski and Keystone Light fans alike can take their fandom to the next level — from the track to the backyard as the grill master of their very own ‘Blue Deuce.'”
To win, fans 21 and older, can just head to KeystoneLight.com/2smoothgrillsweeps to register and enter or simply scan a QR code on designated Keystone Light signage at stores across the country from May 17 through June 1.
From there fans are off to the races but they’ll have stay tuned until the winner is randomly selected on June 2.
But that’s not all….
In addition to the World’s Smoothest Grill, the lucky winner will also receive $12,000 in beer money for a total retail value of $54,000.
“When I’m not behind the wheel racing, my favorite summer pastime is getting behind the grill and now fans have a chance to combine the two,” said Brad Keselowski who will drive the No. 2 Keystone Light Ford Mustang during the Memorial Day Weekend race in Charlotte on Sunday, May 30.
“I know the Blue Deuce fandom is real, so it’s pretty incredible to bring it to life off the track with a fully-loaded, tailgate ready, BBQ grill version of what I’ll be driving on Sunday.”
All image credits: Keystone Light