Black Is Beautiful Beer Collaboration Grows Nationwide

, Black Is Beautiful Beer Collaboration Grows Nationwide

(Courtesy Weathered Souls Brewing and KD Designs)

The death of George Floyd, an unarmed black man who was killed by a white police officer on May 25 in Minneapolis, has led to protests throughout the nation. And companies like Facebook and Peloton have announced donations to groups fighting racial inequality…

Weathered Souls Brewing, a black-owned brewery in San Antonio, Texas, has created Black Is Beautiful Imperial Stout and is sharing its recipe with breweries that want to participate and asking that 100% of the beer’s proceeds be donated to local foundations that support police brutality reform and legal defenses for those who have been wronged.

This from Marcus B at Weathered Souls Brewing…

The Black is Beautiful initiative is a collaborative effort amongst the brewing community and its customers, in an attempt to bring awareness to the injustices that many people of color face daily. Our mission is to bridge the gap that’s been around for ages and provide a platform to show that the brewing community is an inclusive place for everyone of any color.

We are asking for all breweries and brewers far and wide to raise a glass with us in unison and participate in this collaboration.

Weathered Souls will personally be giving part of our proceeds to the Know Your Rights Campaign. As much as we want this to be about raising money, the real issue is bringing education and information, which will bring forth change to a system that has fractured so many families and has been broken for decades.

This platform and collaboration is about understanding and supporting people of color and inclusion. We ask that you please stand with us to create something that has never been seen before and show the world the brewing community is one of a kind.

For the beer we thought it be appropriate to brew a stout, as it is in the name of the initiative, Black is Beautiful. Weathered Souls will provide the recipe for the stout base, please place your own spin and love into this. The sky is the limit as far as creativity.

KD Designs has done an excellent job of creating a label that we feel places the correct symbolism to the project. We ask that everyone use the label that has been provided. We will leave a space open on the label for everyone’s own logos and ideas.

As someone who has personally dealt with the abuse of power by the police, this recent turmoil the country is facing has hit home for me. As I write this, I contemplate how the country can move forward, how we as the people, can create change, and what it will take for everyone to move forward with a common respect for one another. For us, we feel that this is our contribution to a step. Sometimes that’s all it takes for change.

— Marcus B, Founder & Head Brewer @ Weathered Souls Brewing

, Black Is Beautiful Beer Collaboration Grows Nationwide

 

 

As of publication, 344 breweries in 35 states and 6 countries have committed to this important effort and that number is growing by the hour.

And if you want to play a part, as either a brewer or social activist beer lover, you can find more details HERE.

 

 

 

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