(Courtesy Outer Range Brewing)

There’s a certain moment on a ski day—legs shot, sun dipping, gloves finally off—when the mountain shifts gears. The lines fade, the stories start, and the first beer of après somehow tastes like the best one you’ve ever had. In Colorado, that ritual just got a new official pour.

Outer Range Brewing Co., a Frisco, Colorado-based outfit that’s built its reputation on hazy IPAs and an alpine sensibility, is stepping into a much larger spotlight as the official beer partner of Vail Resorts. Translation: you’ll start seeing their cans and taps across some of the most trafficked ski terrain in the country, from Vail Mountain to Breckenridge, with stops at Beaver Creek, Keystone Resort, and Crested Butte along the way.

It’s a natural fit. Since launching in 2016, Outer Range has leaned hard into the rhythms of mountain life—powder days, patio sunsets, and the sacred in-between known as après. This partnership elevates the brewery, placing it at the center of a resort ecosystem that draws skiers from around the world.

And yes, there’s a new beer to mark the occasion.

Called Rally Point, the new pale ale is designed with attitude, altitude, and sessionability in mind. Unlike the brewery’s many high-octane creations, it’s a lower-ABV option meant for those lingering, second-round kind of afternoons. It’ll show up at on-mountain spots like Two Elk at Vail, Mamie’s at Beaver Creek, Outbar at Breck, and Butte 66 in Crested Butte (with Keystone coming online soon).

Rally Point carries a deeper thread that ties back to the mountains themselves. For every pour, Vail Resorts will donate $2 to the Vail Veterans Program, up to a total of $50,000. It’s a nod to the company’s roots—founded more than 60 years ago by members of the 10th Mountain Division—and to the military community that still shapes Colorado’s high country.

The beer’s name works on multiple levels. In military terms, a rally point is where troops regroup after being scattered. On the slopes, it’s the same idea—just with ski boots and pints.

Founded in 2016 by Army veterans Lee and Emily Cleghorn, Outer Range Brewing’s connection is personal as well as thematic. The now-married couple once served at Fort Carson, just down the road from the peaks they now call home.

That mission overlap—between service, community, and mountain culture—gives Rally Point a little more heft than just another announcement beer.

Bottom Line: One of Colorado’s most creative small breweries just landed a major stage, without losing sight of what made it resonate in the first place. And they’re doing it, one ski-day beer at a time.

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