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(Courtesy Anheuser-Busch / Busch Light)
If you’re into NASCAR you know who Ross Chastain is. He’s been racing since he was 12 and now competes full-time in the NASCAR Cup Series, driving the No. 1 Chevrolet Camaro ZL1 for Trackhouse Racing.
Chastain has become, without a doubt, one of NASCAR’s biggest stars.
Chastain’s popularity with fans, his rise to the top of the NASCAR Cup Series, his unique driving style and roots as an eighth-generation watermelon farmer, made him the ideal partner for Busch Light.
And on January 21 Anheuser-Busch announced that Busch Light had partnered with Chastain and was getting ready for NASCAR season.
And as part of that new sponsorship Busch has given his racer a cool new look. The No. 1 Chevrolet will carry the Busch Light ‘Iconic’ paint scheme in races during the 2024 NASCAR Cup Series season including the annual Busch Light Clash, the Daytona 500, the Enjoy Illinois 300, the Go Bowling at the Glen, the ROVAL 400, the Championship Race in Phoenix and more.
(Ross Chastain: Courtesy Busch Light / Anheuser-Busch)
In addition to the ‘Iconic’ paint scheme, Chastain will run additional Busch Light dynamic, specialty paint schemes in 2024, with Busch Light being the primary paint scheme for a majority of his races during the 2024 NASCAR Cup Series season.
“On the farm in Alva, Florida, Busch Light has always been the beer of choice for all of our celebrations, and now that they are right by my side as my sponsor – it’s a dream come true!” said Chastain. “This new paint scheme isn’t just a change in appearance – it represents Busch Light’s ongoing commitment to the sport, and I’m looking forward to seeing fans be captivated by it throughout the season.”
“We’re so excited to see Ross on the track with our ‘Iconic’ paint scheme for the first time at the annual Busch Light Clash,” added Krystyn Stowe, Head of Marketing Busch Family & Natural Family at Anheuser-Busch. “As part of our multi-year agreement with Ross and Trackhouse Racing, we’re igniting a new chapter in our NASCAR legacy.”
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