Stella Artois Ad Puts NFL Greats To Work In Bars On Super Bowl Sunday

And even better, they’ll be substituting for the restaurant and bar workers who are going to the big game courtesy of Stella Artois.

Here’s the deal…

Every year, hardworking bar and restaurant workers across the US keep Stella Artois flowing on game day. This year, Stella Artois will thank these hard workers with a day at Super Bowl LVI, and bringing in NFL legends as substitutes because they know a thing or two about working on Super Bowl Sunday.

Stella Artois teamed up with NFL greats Eli Manning, Ryan Clark and Dan Marino to roll up their sleeves and sub in for those who work on Super Bowl Sunday year after year in kitchens and bars across America.

Watch the gratifying moment when these football heroes surprised fans with tickets and a trip to Super Bowl LVI courtesy of the bestselling Belgian beer.

While these lucky fans are living the Life Artois at SoFi Stadium, the NFL greats will be picking up shifts at locations in Los Angeles, Las Vegas, and Miami. Viewers in New York, Miami, Atlanta and Las Vegas can also watch the entire story unfold before the Super Bowl during a special pre-game Stella Artois spot.

“Bar and restaurant workers definitely help make game day a special experience,” said Eli Manning, Super Bowl Champion & MVP (XLII, XLVI) and New York Giants Quarterback (2004-2019)…

“When Stella Artois came to me with the idea, I was game to step in. I’m excited, and a little scared, to fill in for Meg on Sunday and can’t wait to hear about her experience getting to savor Super Bowl LVI with a loved one.”

We want our fans to know that the good life is never too far away,” said Lauren Denowitz, Head of Marketing, Stella Artois, “and Super Bowl LVI presents the perfect moment to thank the bar and restaurant workers who keep our business running with a unique opportunity to live that good life with their loved ones on game day.”

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(All image credits: Anheuser-Busch)