Beer News: US Beer Sales Decline In June / Lawson’s Finest Liquids’ Cosmic New Benefit Beer

(Courtesy Lawson’s Finest Liquids)

More sobering news from the NBWAabout the beer biz in June…We’ve that, “Words to Drink By” and more…

Lawson’s Finest Liquids’ Release Cosmic New Benefit Beer

Vermont based Lawson’s Finest Liquids, one of the most giving breweries in the biz, has just released its newest “Good Brew For a Cause,” Cosmic Shift IPA a juicy, hop-forward 6.2% ABV IPA That will benefit 10 nonprofit organizations across the Northeast and Mid-Atlantic, bringing its initiative outside of Vermont for the very first time.

Lawson’s Finest Liquids is a B Corp Certified brewery that gives back through its Social Impact Program (The SIP). The SIP’s mission is to give generously to support community vitality where people thrive and the natural world is protected and enjoyed. Since 2018, the SIP has donated more than $2.5 million to more than 400 nonprofit organizations.

And Cosmic Shift IPA will benefit:

• Vermont Adaptive, Vermont (donation matched by Baker Distributing Company)
• Philabundance, Pennsylvania (donation matched by Sarene Craft Beer Distributors)
• Spoonfuls, Massachusetts (donation matched by Atlantic Beverage Distributors)
• Rhode Island Community Food Bank, Rhode Island (donation matched by Atlantic Beverage Distributors)
• Alzheimer’s Association, Connecticut Chapter, Connecticut (donation matched by Star Distributors and Hartford Distributors)
• NH Food Alliance, New Hampshire (donation matched by Vacationland Distributors)
• Cultivating Community, Maine (donation matched by Vacationland Distributors)
• Community FoodBank of New Jersey, New Jersey (donation matched by Remarkable Liquids)
• City Harvest, New York City (donation matched by Sarene Craft Beer Distributors)
• United Way of Greater Rochester and the Finger Lakes, Western New York (donation matched by T.J. Sheehan Distributing)

“Cosmic Shift is something truly special,” said Adeline Druart, Lawson’s Finest Liquids CEO. “It captures everything we love about hops–bold, juicy, expressive flavor and aroma–and channels it into something even bigger. Through our Social Impact Program, every sip of Cosmic Shift helps support vibrant communities and meaningful causes across the Northeast. That’s what makes this beer so out-of-this-world.”

Words to Drink By

“”I’m just trying to make a buck like everyone else.” – Tom Waits, American singer-songwriter, composer, actor, and Grammy Award winner

(Courtesy NBWA)

US Beer Sales Decline In June  

The National Beer Wholesalers Association’s June 2025 Beer Purchasers’ Index (BPI) paints a sobering picture for the craft beer biz — unfortunately Jume’s sobering numbers are a continuation of a downward trend, not an anomaly.

The BPI number provides valuable insights into the health and direction of the beer market, helping brewers, distributors, and retailers make informed decisions about inventory, production, and sales strategies.

And the Jume numbers sucked…

• The index for imports fell 32-points to 38 in June 2025 from 70 in June 2024.
• The craft index at 15 for June 2025 continues to signal contraction in this segment and is 12 points lower than the June 2024 reading at 27.
• The premium lights index fell to 33 for June 2025, 19-points lower than the June 2024 reading at 52.
• The premium regular index fell to 31 for June 2025, 18-points lower than the June 2024 reading at 49.
• The below premium segment for June 2025 at 45 is 9 points lower than the June 2024 reading of 54.

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