Boulder-based craft beer, trade organization, The Brewers Association has released its first documentary short to spread the craft beer word…

Produced by the Brewers Association, Studio C3, and Charlie Papazian For the Love of Craft made its first debut at the 2019 Craft Brewers Conference® in Denver, Colorado. And it will premiere internationally at beer festivals in Canada and Sweden as well as be screened at several craft breweries around the nation this fall.

For the Love of Craft includes soundbites and interviews with some of craft beer’s biggest names including: Larry Bell of Bell’s Brewing, Kevin Blodger of Union Craft Brewing, Ken Grossman of Sierra Nevada Brewing Company, Kim Jordan of New Belgium Brewing Company, and Jim Koch of Boston Beer Company.

The film is available now to Brewers Association members who may download and screen the film for free.