The American Craft Beer Rumor Mill – March 19, 2014
The American Craft Beer Rumor Mill – March 19, 2014
Hey it’s Wednesday and that means it’s Rumor Mill Time….Big Beer is shelling out Big Bucks in an effort to ensure that their politician friends understand what their directives are-we’ll be bringing you absolutely everything we know so far! Plus we’ve an update from our friends at Green Flash and some time-sensitive news from the “bad boys” at BrewDog.
So fasten your seat belts everybody because….THIS WEEK’S RUMOR MILL IS ON!

The Best Government That Money Can Buy (St. Louis, MO) – While we’re on the subject of Big Beer and American politicians, it’s come to light that AB InBev spent over $4 million on lobbying in 2013. According to Fool.com, “the beer behemoth is spending more money lobbying politicians than ever before, plunking down $4.3 million in 2013.” MillerCoors (the SABMiller and MolsonCoors joint venture) were all about it as well – they forked out a cool $2 million to make sure that their words of wisdom were heard.

More States Raising ABV Laws (Everywhere, USA) – Thanks to grassroots organizations such as Raise Your Pints in Mississippi, Pop the Cap in North Carolina, and Free the Hops in Alabama – laws allowing for higher ABV levels are increasing throughout the nation, according to The Week. “Montana raised its limit to 14 percent in 2008, while Vermont upped its cap to 16 percent, thus allowing The Alchemist to brew its renowned Heady Topper (8 percent ABV). Alabama and West Virginia followed suit one year later, increasing their ABV limits to 13.9 percent and 12 percent, respectively.”
Green Flash Gets a New Look (San Diego, CA) – The Green Flash Brewing Company recently introduced a fresh new look for the brand, including redesigned packaging for the entire Green Flash product rotation. With more people drinking serious beer, Green Flash aims to present straightforward information focused on education. CEO and Co-Founder Mike Hinkley explained that “the new packaging remains distinctly Green Flash, yet equips us with the right tools to better communicate with the consumer as we enter a new era for craft beer.”




