Stella Artois Beer Partners With “Hot Ones” Celebrity Talk Show

American Craft Beer is all about beer and pop culture. So we were excited to learn that Stella Artois had teamed up with First We Feast’s Hot Ones talk show this summer.

Here’s the deal…

On April 18, Stella Artois, Anheuser-Busch’s bestselling Belgian-style lager, announced a new alliance with Hot Ones, which is part of First We Feast’s online network.

Created by Chris Schonberger and hosted by Sean Evans, Hot Ones celebrity talk show lives at the at the intersection of food and pop culture, a fun place to be.

And the show’s become a viral sensation with Hot Ones welcoming in some of Hollywood’s biggest actors like Jennifer Lawrence, Idris Elba, and Viola Davis, comedians like Kevin Hart and John Mulaney and big name athletes such as Stephen Curry and Shaquille O’Neal.

With 22 complete seasons and over 300 episodes, Hot Ones has been lauded as a one-of-a-kind interview style show where hot questions are punctuated with even hotter chicken wings. Launched in 2015, this talk show has received two Daytime Emmy nominations for Outstanding Entertainment Talk Show and Host, and now Stella Artois is the show’s official beer.

So yeah, this is kinda a big deal…

This summer, Stella Artois will be featured on five Hot Ones episodes showcasing  some of the most relevant names in culture today along with chicken wings and beer.

To kick things off, Hot Ones has released a special episode with rapper, actor, and Stella Artois Brand Ambassador, Ludacris, available now on YouTube.

“Both Stella Artois and Hot Ones thrive at the convergence of culture and sharing moments over a meal, so investing in this partnership made a lot of sense,” said Chris Jones, Group Vice President of Marketing, Premium Brands at Anheuser-Busch. “With this partnership, we are excited to be part of the cultural conversation and reach more audiences in bars around the country.”

But the Stella Artois Hot Ones love doesn’t stop there…

‘We have loved bringing the Hot Ones experience to fans across the country as a result of our partnership with Stella Artois, from custom episodes featuring new iconic guests to bar activations at major cultural events,” added First We Feast General Manager and Hot Ones Creator, Chris Schonberger. “It’s important to us to continually deliver special experiences for our fanbase and we have a ton of fun pushing the creative boundaries with our friends at Stella Artois.”

And later this summer, First We Feast and Stella Artois will host a one-of-a-kind Hot Ones event at an iconic location in Chicago. Stella Artois is bringing fans into the experience with this event, hosted by Sean Evans and featuring an iconic Stella Artois Global Brand Ambassador, alongside other celebrities.

Fans can enter for a chance to attend HERE. The 10 grand prize winners will receive travel and accommodations for two, along with two seats to the event, which should be a good time.

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(All image credits: Stella Artois)