Baseball season is ON and with, Blue Moon Brewing is paying tribute to its ballpark origins, a tiny pilot brewery carved into a corner of Denver’s Coors Field, home of the Colorado Rockies.
When the stadium opened in 1995, Bellyslide Wit was among the first beers produced by Sandlot Brewery, Coors Brewing’s first craft outpost. And what would eventually become Blue Moon Belgian White, a Belgian-style Wheat Ale, is now served around the world.
Blue Moon Belgian White was still called Bellyslide Wit when someone brought samples of it to the Coors brewery in Golden, Colo… As the story goes, one employee was so impressed, they said, “A beer this good only comes around once in a blue moon.”
To celebrate the return of America’s pastime, Blue Moon Brewing has temporarily changed its name to its original moniker Bellyslide Wit and making the re-named beer available free to lucky winners HERE.
“Blue Moon was literally born in a ballpark,” Lindsey Wesloski, Blue Moon Brewing Co. brand manager told Beer & Beyond, “and for Opening Day, we wanted to go back to our roots and tell our origin story.”
Blue Moon has also partnered with throwback sports apparel brand Ebbets Field Flannels to design a lineup of vintage-inspired shirts and hats to celebrate Blue Moon’s ballpark heritage.
Ebbets Field Flannels also designed Bellyslide Wit’s throwback packaging that’s commercially available in Blue Moon’s s seasonal baseball-themed packaging for 12-packs, as well on newly introduced uber-gracious 24oz cans.
“Not only was Blue Moon brewed by baseball, our beers are perfect for baseball season,” Wesloski added…No matter where you’re watching, there’s nothing better than sipping on a Belgian White, LightSky or Moon Haze during a ballgame.”
Want more Blue Moon news?
We’ve got ‘em…
BLUE MOON’S DENVER TAPROOM IS ONE FOR THE AGES
BLUE MOON BEER MOVES TO STRENGTHEN ITS BREWERY IDENTITY
BLUE MOON LIGHTSKY BEER GETS SERIOUS ABOUT NOT BEING SERIOUS