Rumor Mill: Busch Light’s Fire Pit Giveaway / Dale’s Deviant Beer Returns From The Dead
Rumor Mill: Busch Light’s Fire Pit Giveaway / Dale’s Deviant Beer Returns From The Dead

(Courtesy Busch Light)
Busch Light has long leaned into the great outdoors as part of its identity, so a branded fire pit is a natural. We’ve got that “Words to Drink By” and more.
The Busch Light Fire Pit Giveaway
Summer may be winding down, but Busch Light is already thinking about those cooler nights when beer just tastes better around a fire.
The Anheuser-Busch brand is giving away a custom Busch Light Fire Pit, basically turning the backyard fire pit into one enormous piece of beer merch.
And we’re good with that.
To enter, beer fans 21 and older need to follow @BuschBeer on X and reply to the brand’s giveaway post using #BuschColdAndSmoothSweepstakes.
Busch Light has long leaned into the great outdoors as part of its identity, so a branded fire pit is a natural. Add some Adirondack chairs, a cooler full of beer and absolutely nowhere you need to be, and you’ve pretty much got fall figured out.
Words to Drink By
“If we learn nothing else from this tragedy, we learn that life is short and there is no time for hate.” – Sandy Dahl (wife of Flight 93 pilot Jason Dahl), reflecting on 9/11

(Couresy Oskar Blues)
Oskar Blues Brings Deviant Dale’s Back From The Dead
Oskar Blues Brewery is reaching into its past and resurrecting a cult favorite.
Founded in Lyons, Colorado in 1997, Oskar Blues became one of the early disruptors of the modern craft beer movement when it began packaging Dale’s Pale Ale in cans in 2002, helping prove that serious craft beer didn’t have to come in bottles.
And that rebellious streak eventually led to Deviant Dale’s Imperial IPA, a bigger, bolder relative of the brewery’s flagship pale ale that earned a devoted following before disappearing from the lineup.
Now Deviant Dale’s is back for an uber-limited time.
Full-bodied and unapologetically hop-forward, the Imperial IPA delivers citrus and grapefruit rind aromas backed by plenty of piney resin and a lingering finish.
“Maybe we got a little too weird for 2017, but we’re not afraid of weird at Oskar Blues,” said Aaron Baker, Brand Director at Oskar Blues Brewery. “Deviant Dale’s is a great IPA with a ton of personality – it’s big, it’s loud, it’s really flavorful – and we’re excited to have it back.”
Deviant Dale’s rejoins an increasingly expansive Dale’s family that now includes Dale’s Pale Ale, Dale’s Light Lager, Double Dales IPA, Dale’s American IPA, Dale’s Easy IPA and Designated Dale’s NA Pils.
Deviant Dale’s Imperial IPA is available nationally through November 1 in six-packs of 12-ounce cans and on draft, as well as at Oskar Blues taprooms in Brevard, North Carolina and Longmont, Colorado.
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