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The craft beer industry is still reeling from a virtual tsunami of postings from women who work in the biz, who shared their own stories of workplace sexism and sexual assault, after Brienne Allan of Notch Brewing in Salem, MA posted her own experiences on her personal Instagram account in May.
After asking other women to share their own experiences Brienne was soon flooded with, not hundreds, but thousands of responses from women who work in the craft beer industry “chronicling everything from misogyny and sexual harassment and toxic workplace cultures to sexual assault.
Allen’s testimonial, which sent shockwaves across the industry, has turned into a movement. To further that movement she has announced Brave Noise Pale Ale, “a global beer collaboration to advocate for safe spaces and inclusive environments by requesting breweries be transparent with their policies and commit to long term work.”
To honor those who have spoken out about their gender discrimination, racism, sexual assault, and harassment; and to bring further awareness to the issues that women, BIPOC, and LGBTQ+ individuals face in craft beer, Allan is asking breweries around the world to join in this collaborative brew.
By brewing this beer, your brewery is standing in solidarity with those who shared their stories about mistreatment and who are survivors of gender discrimination, racism, sexual assault, and harassment within the industry.
Notch Brewing’s Brave Noise Pale Ale
To participate in this global collaboration, breweries need to submit their code of conduct, publicly post their code of conduct and resources available for staff and customers via their website, commit to the long term work and donate 100% of proceeds to a verified non-profit organization.
These organizations should be focused on providing support and services in regards to sexual harassment training, diversity training, mental health, legal aide, creating safe spaces for staff and customers, sexual assault reporting and additional causes focused on developing inclusive and safe environments in the hospitality industry.
Once breweries submit through the form at BraveNoiseBeer.com, they will receive a confirmation email with the recipe and promotional assets. The website also provides homebrewers and beer fans with ways that can lend their support to the Brave Noise collaborative brew initiative.
“The Brave Noise collaboration is meant to provide awareness and create action for safe and inclusive environments in the beer industry,” says Allan. “I hope breweries join us in advocating for change and develop resources to best support industry professionals and customers for a better (beer) world. By standing with us now, you are part of the movement for change that is long overdue in beer.”
